Marie van Zyl

I am a multifaceted marketer with a passion for brands. Specialising in luxury goods, beauty, and wellness, I strongly focus on creating the ultimate brand experiences through all consumer touch points. I enjoy creating strategies, implementing them, and then analysing their success. I work well under pressure and can focus on multiple tasks simultaneously.

Skills and Experience

Technical skills & Software tools

LinkedIn
Mailchimp
Meta & Instagram
HubSpot
WordPress & Squarespace
Shopify & WooCommerce
ChatGPT & Read AI
ActiveCampaign

Professional
skills

Digital Marketing Strategy & Execution
Social Media Strategy & Execution
Paid Media Strategy & Execution
Email Marketing Strategy & Execution
Competitor & Industry Analysis
Lead Generation Funnels
Marketing Automation
eCommerce Platform Management
Website Maintenance & Updates

Industry
Experience

Advertising & Marketing
Business Management & Consulting
Coaching
Charities & Social Services
Education
Entertainment & Event Management
Family & Parenting
Fashion & Beauty
FMCG, Retail & Consumer Goods
Furniture & Interiors
Healthcare, Medical, Health & Wellness
Hospitality, Travel & Tourism
Legal & Law
Property & Real Estate
PR & Communications
Sales

Additional languages

Please select listing to show.

Work Experience

Senior Marketing Manager
Outsourcery
Jun 2021 - Current
  • Project management.
  • Client liaison.
  • Content creation.
  • Digital marketing strategy.
Marketing Manager
Breezewood
2023 - Current
  • Brand Management.
  • Newsletters (Design / content / sending / database).
  • International Team Liason.
  • Sales Tools.
  • Social Media Management.
  • Google My Business.
  • Trade Marketing / Promotions.
  • Design.
  • Forecasting & Stock Management.
  • Full Brand Management (NAK & ORILAB Australia).
Digital Marketing Manager
Frame Chain UK
2022 - 2024
  • Website Management (Coupons /product uploads / basic changes).
  • Social Media Management.
  • Newsletters (Design / content / sending / database).
  • Trust Pilot Management.
  • Content Creation.
  • Sales Strategy.
  • PPC Management (Google Shop / display / adwords).
  • Google Merchant Management.
Marketing Manager
Eleven Australia
2022 - Current
  • Full Launch of Brand.
  • Marketing Collateral - Design & Implementation.
  • Forecasting / Budgeting / Ordering.
  • Product Range / Offering Management.
  • Sales & Education Team Management.
  • Social Media Management.
  • Content Creation.
  • Trade Marketing.
  • International Team Liasion.
Digital Marketing Manager
Langa Langa Tented Safari Camp
2022 - 2024
  • Social Media Management.
  • Content Creation.
  • Trade Marketing / Agents & Booking Platforms.
  • Website Management.
Digital Marketing Manager
Louisiana Lobster Shack
2021 - 2023
  • Website Management (product uploads / basic changes).
  • Social Media Management.
  • Newsletters (Design / content / sending / database).
  • Campaign Creation.
  • Sales Strategy.
  • PPC Management(Google Shop / display / adwords).
Marketing Manager
Slick Salon Solutions
2019 - Current
  • Website Management (product uploads / basic changes).
  • Newsletters (Design / content / sending /database).
  • Key Account Management.
  • Communication.
  • Sales Tools.
  • Social Media Management.
  • Google My Business.
  • Trade Marketing / Promotions.
  • Design.
  • Forecasting & Stock Management.
  • Full Brand Management.
Digital Marketing Manager
Oshee Spa
2018 - 2024
  • Social Media Management.
  • Content Creation.
  • Trade Marketing.
  • 3rd Party Portal Management (Online Sales).
  • International Team Liasion.
Business Unit Manager - Kerastase
Loreal
Apr 2015 - May 2017
  • Product management and forecasting.
  • Budget management.
  • Distribution management.
  • Marketing strategy.
Strategic Brand Manager
Dermalogica South Africa
Jul 2011 - Oct 2014
  • Strategy.
  • Event management.
  • Budget management.
  • Team management.
  • Campaign creation and implementation.
Product Manager
Picot & Moss
Jul 2009 - Jun 2011
  • Marketing.
  • Training.
  • Sales and merchandising.

Education & Certifications

Honours Degree in Strategic Brand Leadership

Vega Brand School

Degree in Corporate Communications

University of Johannesburg